our Values



Our values reflect our purpose, our priorities and the beliefs by which we conduct ourselves. They define what it means to work at Charu Overseas, regardless of location or role.

Customer Delight is of prime importance to us. As a totally independent company, we’re focused on delivering the polymers and support you need – nothing else. That independence has allowed us to build customer-focused business models that complement today’s realities but are also flexible and agile. So, we can have our support team at your beck and call or realign our logistics in an instant.

Building Trustworthy Relationships is the key to success - be it relationships with customers or suppliers or within the company. Especially in the business of trading, it is critical to have trust amongst our business counterparts. In addition, we thoroughly understand business in the Indian context and realize the importance of building trustworthy relationships.



3 "P" Philosophy

People. Products. Processes.




PEOPLE:
We at Charu Overseas insist on maintaining the family culture which provides a nurturing environment to our people. We do this by promoting close interaction not only between employees, but also with customers and suppliers. This also promotes an entrepreneurial culture across the company.



PRODUCTS:
We are motivated to ensure that our customers have access to highest quality raw material available in the market.



PROCESSES:
We believe that the key ingredient to achieve customer delight in the trading business is excellent processes - pre-sales, post-sales, and the transaction itself. Hence, we strive to make our processes simple and our teams responsive.